Hallasu is a premium water brand from Korea whose water has its source on Mount Halla on the volcanic island of Jeju. The mountain’s silhouette is reflected prominently in the form of the base of the bottle. The design lines of the vessel with its rounded square basic form are gentle and clear. The black stopper serves as a drinking vessel. The calligraphy of the Chinese character for water dominates graphically the design.
Statement by the Jury
The aesthetic balance of the water bottle communicates the premium claim of the brand emphatically and without straining after effect.
Credits
Manufacturer:
Jeju Special Self-Governing Province Development Corp., South Korea
In-house design:
Jeju Special Self-Governing Province Development Corp., Seung Sin Yang, Ji Yeon Kim, South Korea
