HERE – Traffic Analytics

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Launched by the technology company HERE, “Traffic Analytics” is a suite of data products that enables both enterprises and governments to access traffic analyses and reporting from multiple countries. This walk-through animation was created to demonstrate the suite’s functionality at non-staffed events, enabling people to explore the possibilities of the product on their own. Through data-driven animations, using 2D- and 3D-motion software, visualisations and scenarios were created that allow users to analyse commuter patterns in a particular city, to quantify travel demands or to create trend reports.

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