Mobile Phones, Tablets and Wearables

iPad Air

New lightness

As for tablet computers, the original iPad Air was well received at the time of its release back in 2013, not least because it offered an innovatively stylish and highly user-friendly design. The fourth-generation iPad Air expands on this design maxim. It aims to support creativity in many ways and is available in five aesthetically pleasing finish colours. Focused on a sustainability concept, its enclosure is made from 100 per cent recycled aluminium. The tin in the solder of the main logic board and the rare earth elements in the speakers are also fully recycled. Equipped with the innovative A14 Bionic chip, the iPad Air delivers an impressive leap in performance, bringing more new features at an affordable price. It boasts an all-screen design with a large 10.9" Liquid Retina display, P3 wide colour and an anti-reflective coating. A new Touch ID sensor integrated into the top button delivers convenient and intuitive operation. Enhanced immersive sound is achieved through high-quality stereo speakers in landscape arrangement. New imaging features are opened up by the innovative 12-MP back camera with Focus Pixels and the 7-MP FaceTime HD camera for video calls in very high quality. The integrated USB-C port ensures faster data transfer.

Statement by the Jury

The iPad Air inspires with its balanced language of form and perfectly thought-through functionality. In its fourth generation, this tablet offers the target group a wide range of new features. It allows users to seamlessly work, communicate and be creative with it. All operating elements including the innovative Touch ID sensor are well coordinated, complementing the sophisticated technology.

Red Dot: Best of the Best