The recyclable packaging of the Laifen Wave Electric Toothbrush communicates the brand’s commitment to sustainability while simultaneously emphasising minimalist and technological appeal. The material is made entirely from plant fibres to minimise its environmental impact, and the box can be subsequently reused as a plant pot. Its inlay is made to fit precisely, and its intelligent design leaves space for the accessories supplied. Elegant embossing on the box contributes to the refined look.
Statement by the Jury
The minimalist packaging of the Laifen Wave Electric Toothbrush combines environmental awareness with aesthetics. The clever reusability provides real added value.
Credits
Manufacturer:
Dongguan Laifen Electronic Technology Co., Ltd., Dongguan, China
Design:
Shenzhen Shuye Technology Co., Ltd. (Hongxin Ye, Zisheng Wang, Yingchao Dai, Yanhong Zou, Fanglin Zhou), Shenzhen, China