Red Dot Gala: Product Design 2025 Start Livestream: 8 July, 5:45 pm (CEST)
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Refrigerator

Leader SBS Refrigerator

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The Leader SBS Refrigerator fascinates with its reduced exterior that is achieved by a minimalist design language and a monochrome front design. The ergonomically shaped door sides are a special feature. Due to its rounded shape, the refrigerator door pleasantly nestles to the user’s hand when opened. The hand slides intuitively towards the recessed grip. The interplay of form and material conveys a convenient use.

Statement by the Jury

The Leader SBS Refrigerator stands out with its innovative approach when it comes to the design of the door sides. Furthermore, the refrigerator fascinates with a high-quality and elegant look.

Red Dot

Credits
  • Manufacturer:
    Haier Group, Qingdao, China
  • Design:
    Haier Innovation Design Center, Naoto Fukasawa, Tsunao Nagasaki, Zhou Shu, Feng Zhiqun, Fei Zhaojun, Yi Zuowei, An Hui, Qin Fei, Qingdao, China

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