Travel App

Motel One – Personal Companion App

The app of the Motel One hotel chain has been redesigned as a personal travel companion. It was developed as a user-centric service that provides a personalised user experience. Hotels can be explored through full-frame images and rooms can be booked with just one click. Users always have all current bookings in view and can easily and conveniently cancel them as well. In addition, the app addresses the benefits of the beOne loyalty programme, with the goal to convert existing customers and become the go-to touchpoint for the members. The newly created design language reflects current trends as well as CI elements of the brand.

Red Dot

Credits

Client:

Motel One GmbH, Munich, Germany
Design:

SinnerSchrader Deutschland GmbH, Hamburg, Germany
Project Team:

SinnerSchrader Deutschland GmbH: Stefanie Tremp (Art Direction) Sören Knöll (Creative Direction) Lorenz Vierecke (Creative Direction) Uli Luckas (Lead Development) Mihai Batista (Development) Nils Grabenhorst (Development)

Sven Schmiede (Managing Director) Raphaela Suhm (Account Management) Luis Martinez (Strategic Planning) Anja Mück (Strategic Planning) Sena Oh (UI Design) Laura Oliver (UX Design)

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