Client: Luxoro S.r.l., Parona (Pavia), Italy
Food Packaging
Ocean Flavour
This gift box, with its movable individual parts, is reminiscent of flapping, freshly caught fish. Using this connotation, the design visualises the freshness of the contents: the individual parts are tied together with hemp rope and form snack packets with dried fish. In order to avoid waste, the packaging consists of only recycled paper; no printing ink is used. The logo, designed in the colours of the ocean, reflects the Chinese symbol for “sea” and combines it with the representation of a fish.
Credits
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Design:Tzu-Hao Lin, Han-Shiang Ye, Shao-Fu Chang, Min-Ze Tsai, Wei-Da Chen, Asia University
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Supervising Professor:Hsiao-Pei Hou
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University:Asia University, Taichung City