Personal Care and Beauty

OHUI Ultimate Fit Jean Cushion Limited Edition

The packaging of the OHUI Ultimate Fit Jean Cushion Limited Edition expresses the collaboration between the cosmetics manufacturer and the HÔTEL PARIS CHILL fashion label. The refillable jars are covered with upcycled denim to draw a parallel between the skin-adhering formula and the texture of comfortable jeans. Handwritten graphics give the packaging individuality. To satisfy the sustainability standards of the collaborating partners and their target audience, the outer packaging is made from cardboard.

Statement by the Jury

The sustainable packaging of the OHUI Ultimate Fit Jean Cushion Limited Edition impressively conveys values and product properties through tactile and visual elements.

Red Dot

Credits

Manufacturer:

LG HNH, Seoul, South Korea
In-house design:

Byungjoo Lee, Youngbog Ryu, Hyunjin Yeo, Eunbee Ko, Taeung Yun, Seulki Lee, Yoonah Her, Hyejin Lee

lghnh.com

OHUI Ultimate Fit Jean Cushion Limited Edition

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