The iO5 comes with a variety of brushing modes that adapt to the individual user’s needs. When in use, the selected mode is highlighted and the respective icon shines through the rubberised surface. This makes the toothbrush intuitive to use, while its innovative drive system ensures an effective combination of oscillating rotations with micro-vibrations. A light sensor furthermore guides users to apply the optimal amount of pressure to the teeth and gums and signals the end of the two-minute cleaning session with a rainbow animation.
Statement by the Jury
The Oral-B iO Series 5 combines innovative toothbrushing technology with remarkable user guidance and an appealing aesthetic.
Credits
Manufacturer:
Procter & Gamble Service GmbH, Kronberg im Taunus, Germany
Design:
Oral Care Design Team, Kronberg im Taunus, Germany
