Red Dot Gala: Product Design 2025 Start Livestream: 8 July, 5:45 pm (CEST)
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Passenger Car

Peugeot 508

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Clean lines and balanced proportions characterise the design of the new Peugeot 508. With this harmonious blend, Peugeot not only presents a new model but also heralds a new phase of design that will be applied to future series. A revised version of the famous lion logo, a long aluminium hood, and a plastic, three-dimensional-looking grille with chrome trim all underline the distinctive brand identity. Also notable are the finely wrought headlights, which due to their distinctive shape have an almost cat-like appearance. The objective behind the groundbreaking environmental efficiency of this vehicle has been successfully implemented with the help of innovative technologies, such as the “stop & start” system guaranteeing low fuel consumption and CO2 emissions. Technical comfort is provided by a user-friendly, heads-up colour display, four-zone air conditioning, comfortable seats with a pull-out thigh rest, and a massage function for the driver’s seat. All materials and fabric used have a high-quality appeal, underlining the stylish character of this automobile.

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