Red Dot Design Award
Road Bike


Pride | Red Dot Design Award

Back Download

The Pride is characterised by very low air resistance and optimum aerodynamics. All shift and brake cables are integrated in the frame, which, together with the fork, is made of lightweight carbon. The quick-release Smart Thru Axle for disc wheels is one of the most salient features of the road bike: the axle does not have to be fully removed when changing the wheel; it can be done with just one hand in no time. The base unit can be configured for race and marathon, each with different lengths and handlebar widths.

Statement by the Jury

The road bike Pride offers state-of-the-art technology and inspires with a variety of sophisticated details in terms of performance and aesthetics.

Red Dot Design Award

  • Manufacturer:
    Simplon Fahrrad GmbH, Hard, Austria
  • In-house design