This e-mobility packaging concept champions sustainability and circular design by using recyclable moulded pulp trays, a lightweight expanded polypropylene structure, and recycled polypropylene buckles to minimise virgin plastic. After unboxing, its modular form transforms into practical items, such as a toy box, cable organiser, or cooler. In this scalable and adaptable concept, packaging becomes a resource rather than waste.
Red Dot Award: Design Concept | Concept | Packaging
Credits
Studio:
Idea Design, Spain
Design:
Bernardo Diaz, Juan Esteban Sanchez, Alicia Alcazar, Ezequiel de San Pedro, Pepe Garcia, Pedro Cifuentes