Virtual Running Coach


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SHFT is a virtual running coach that accurately tracks and analyses full body running data and statistics via two intelligent pods. The running data is translated into simple, easy to follow and real-time coaching instructions. In this way, the device helps users to perfect their personal technique, reduce injuries and correct bad habits through corresponding instructions. The light, comfortable design of the pods fits most shoes without obstructing the laces.

Statement by the Jury

The compact SHFT running tracker and coach fascinates with its range of features tailored to the user’s training level and aimed at improving the user’s performance.

Red Dot

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