Client: Hyundai Motor Group, Seoul, South Korea
Brand Store
Störtebeker Taste & Shop
A digital “beer sommelier” for beer-tasting events is the key element of this project. Therefore, various animations are shown on an 84” 4K display to visually explain the brewing process and to show information for all available beers. The centrepiece of the solution is a little box triggering the animations when specially labelled beer bottles are placed on it. Each beer bottle triggers a different animation so that the sommelier can individually control the entire presentation simply by placing down different bottles. Thus, for the guests, it seems like the presentation is controlled by magic.
Credits
-
Client:Störtebeker Braumanufaktur GmbH, Stralsund, Germany
-
Design:MuSe Content GmbH Hamburg, Germany, Wertmarke Hamburg, Germany