Corporate Sound Concept

Syngenta Group Audio Branding

Back Download

Syngenta Group is a global provider of agricultural science and technology in the field of seeds and crop protection, based in Switzerland. As the leaf shapes in the group’s logo reflect the four seasons, a soundtrack for every season was created for the brand sound, resulting in a four-piece suite. It combines modern and traditional instruments with real sounds from nature to form a lively dialogue and to convey the brand’s worldwide collaborative approach. Moreover, a memorable melodious hook, a rising four-note leitmotif, was developed and is utilised throughout the audio branding and forms the main element of the sound logo.

Red Dot

By starting the video, you agree that data, e.g. your IP address, will be sent to Vimeo.

Others interested too