School Backpack

Target School Backpack Reflex

The so-called Flexi Ball system of this ergonomically designed school backpack ensures an equal weight distribution while the novel lumbar support automatically adapts to the child’s back. The back panel is made of breathable material. To ensure the child is visible, 30 per cent of the backpack’s surface is made of a fluorescent and reflective material. The magnetic closure allows for opening and closing with just one finger.

Statement by the Jury

Target School Backpack Reflex scores because of its child-friendly design. The backpack also meets high ergonomic and safety expectations.

Red Dot