Client: Free Bio Technology Corp., Taipei City
Gift Packaging
The Crumbsies
The packaging design for The Crumbsies, a corporate Christmas gift by Akis Petretzikis aims to represent the chef’s particular style with regard to both content and design. The custom-made box features a set of four characters, representing the biscuit collection inside. These key visuals consist of a common main frame with varying details on each side, thus linking a different character to each of the four biscuit flavours. In addition, by rotating the top, the customer can create new mix-and-match characters, thus offering an option of personalisation in line with the chef’s overall image.
Credits
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Printing:Paris Orfanos, La Petite Jumelle, Athens
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Design:busybuilding, Athens
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Production:Akis Kantartzis
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Client:Akis Petretzikis Ltd., Agia Paraskevi, Athens
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Text:Sissy Caravia
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Graphic Design:Maria Kefala
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Account Management:Effie Komninou
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Creative Direction:Dimitris Gkazis