Cosmetics Packaging

Triptych of Lune Avocado Hair Care Box

As the ingredients of the avocado fruit have now also acquired special importance in the field of cosmetics and hair care, the concept of the Triptych of Lune Avocado Hair Care Box puts them centre stage. The packaging design aims to associate the avocado with its new role by relying on a simplified graphic of the fruit, which is also used as one of the main shapes for the packaging elements. The Avocado Hair Care Box consists of an “illuminating hair mask” in pulp form and a “scalp reformed jelly” in kernel form. In addition, the packaging is assembled by folding so that it saves space when folded flat.

Red Dot

Credits

Client:

Polyvoly Technology (Wuhan) Co., Ltd., Wuhan, China
Design:

Polyvoly Technology (Wuhan) Co., Ltd., Wuhan, China
Project Team:

Peng Ye (Creative Direction) Yue Chen (Design) Yuchen Wang (Design) Yuguo Shen (Photography) Pei Wang (Photography) Zeyi Duan (Text/Account Management)