
Mobile and Tablet Accessory
Statement by the Jury
The Magic Wire bra offers the wearer new features as it fits very close to the body and thereby creates the ideal silhouette. Its perfect support function is impressive, particularly as it is achieved without the conventional wires traditionally used in lingerie. Here, a new type of bra has been created to suit the needs of the wearer by noticeably improving its comfort. In doing so, silicone, as a material, has gained in relevance and is likely to find new applications in design.