Exhibition Design
Walter Knoll: Milan Design Week 2022
The 2023 trade fair presentation of the furniture manufacturer Walter Knoll took place in a former flower warehouse. The structure was literally made to blossom again with a temporary staging, transforming it into a fanciful, artistic brand space.
Credits
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Client:WALTER KNOLL AG & Co. KG, Herrenberg, Germany
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Design:Ippolito Fleitz Group GmbH, Stuttgart, Germany Studio Echelman, Brookline, MA, USA
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Project Team:Ippolito Fleitz Group: Tilla Goldberg Peter Ippolito Victoria Scherbarth
Studio Echelman: Janet Echelman (Artwork)
Studio Irene: Irene Cuzzaniti (Floral Installation)
Yvette Hoffmann (Ceramic Objects)