Promotional Posters

Yes, God, Yes

The design of this promotional posters for the “Yes, God, Yes” outlet store based in Kyiv, Ukraine, focuses on the main idea to recreate that special feeling one gets when purchasing an expensive high-fashion dress for half of its price. The challenge was to give rise to an entire identity, including brand name, personal font and special style, which would be both emotionalising and fancy at the same time. Several paper notes, each featuring one part of the outlet’s name, are superimposed on the heads of people, aimed at visualising “breathtaking” shopping moments.

Red Dot