Aiming to express the core feature of Zhongcaoji ginseng skincare products, namely the precious raw materials that grow in the pristine ecological environment around Tianchi Lake at Changbai Mountain in China, the main style of this decorative painting for a cosmetics packaging series adopts the imperial, colourful and exquisite northern Chinese “golden and magnificent” style. The painting style of “green landscape painting”, combined with modern graphic design concepts and patterns, creates a new Chinese style that blends tradition and fashion, ethnicity and internationality.
参与人士
Client:
Guangzhou Zhongcaoji Cosmetics Co., Ltd., Guangzhou, China
Design:
Hangzhou Normal University, Hangzhou, China
k-ingo, Hangzhou, China
Project Team:
Hangzhou Normal University: Guosheng Lin (Graphic Design)
Lijing Mao (Graphic Design)
Tingting Wang (Editorial Work)
k-ingo: Bin Hu (Graphic Design)
Dan Zhao (Typography)