Red Dot Award: Design Concept

Winners’ Benefits

The Red Dot is a recognised international seal for excellence in design innovation. Winning a Red Dot is a highly effective way to communicate of your design and innovation leadership, enhancing mindshare and increasing your brand value to the world.

Winner Package

When your projects are awarded, you will receive the winner’s label, certificates, and invitation to the awarding ceremony where Red Dot: Best of the Best awardees will be presented on stage. The winning design concept will be published in the yearbook, exhibited at Red Dot website’s online exhibition and at the Red Dot Design Museum Singapore. Free registration of 1 product at the Red Dot Award: Product Design 2025. Refer to “Fees” for an overview for the benefits and costs involved.

Museum Exhibition

Online Exhibition

The Red Dot Online portal is one of the world’s most important design portals. With regular news on exciting trends, up-to-date reports on specialist congresses and interviews with well-known designers from all over the globe, Red Dot Online has in recent years become one of the most important design research portals for business, the media and the entire design industry. The online exhibition for the Red Dot Award: Design Concept receives over 1 million page views a year.

Winners of the Red Dot Design Award have the exclusive possibility of presenting their products to the public for at least a year as part of a large online exhibition. By interweaving content in a multi-faceted manner, special focus is placed on the winners of the competition.

Click here to view the exhibition.

Red Dot Design Yearbook

Red Dot on Tour

Prizewinning designs are regularly presented and introduced to a wide public in major cities of the world. These cities so far include Dubai, Tokyo, Sydney, Seoul, Moscow, Beijing, Shenzhen and Xiamen.

Participation in these worldwide exhibitions will provide opportunities to maintain a global presence, initiate discussions, and establish international contacts.

Use of Red Dot label

Red Dot Trophy

At the Awarding Ceremony in Singapore, Red Dot: Best of the Best winners receive the Red Dot Trophy on stage. The top accolade for the award, the Red Dot: Luminary will only be announced during the Awarding Ceremony. Winning designers of this top accolade receives the exclusive Red Dot: Luminary Trophy in front of an international audience.

Red Dot Certificate

During the award ceremony, the laureates receive their personal certificate as official proof of their excellent performance. A photo shoot puts the proud winners and their Red Dot Certificate in the limelight.

PR & Press

Winning the Red Dot marks the beginning of an effective campaign that brands the winners with media attention. As part of the international Red Dot community, the doors are opened to a global network of media opportunities. As an official point of contact for journalists, Red Dot guarantees competent PR work and the continuous presence of the Red Dot Design Award and its winners in national and international media. Press releases to the daily press and to the specialists and general press ensure maximum international visibility.