Corporate Design


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42dot aims to optimise the process of moving people and goods by creating a centralised infrastructure for autonomous and frictionless transportation services. The name 42dot derives from the character encoding standard ASCII, whose 42nd sign – an asterisk (*) expressed as a dot – means “everything”. It serves as a key visual in the corporate design. Core keywords such as “Everything & Everywhere”, “Innovative & Frictionless” and “Limitless & Leading” have all led to the brand essence of “Infinite Mobility”. 

Red Dot

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