Client: Kia Corporation, Seoul, South Korea
Programme Ident
Avrotros Close Up
The starring role in the new ident for Close Up, the flagship documentary programme of Dutch broadcaster Avrotros, is played by a black and white magpie. As a lover and collector of beautiful things, the magpie sets out to gather treasures. Its prized finds comprise the main topics of Close Up: architecture, film, painting, photography, sculpture, design and fashion. The black-and-white clip tells the story with a rapid succession of frames and fast-paced music.
Credits
-
Client:Avrotros, Hilversum
-
Design:Volta_thinks_visual, Utrecht
-
Art Direction:Jan Paul de Vries
-
Film Direction/Motion Design:René Gast, GastProducties, Hilversum
-
Music/Sound Design:KH Music, Utrecht