Key Visuals

Budapest Design Week 2019

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This design system was developed to turn the visual appearance of Budapest Design Week 2019 into an interactive experience for visitors. The base of the system is moving elements designed by coding. Following a parametric design approach, the composition of the design elements is determined by parameters. In this generative design process, which uses artificial intelligence, variable geometric patterns are created. The special experience is that users can alter the design through the parameters of the system in real time. The results are unrepeatable, unique key visuals made by individual users.

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