Client: PUMA SE, Herzogenaurach, Germany
Clear Media Limited Annual Report 2014
Clear Media Limited, a large operator of bus-shelter advertising panels in China, aims to further develop its range of services with outdoor digital panels. The annual report is themed “Our Space, Your Stage”, depicting panels as a stage for clients’ marketing opportunities. Acrylic film is inserted into the cover using a special printing technique, presenting readers with an overview of the colourful and detailed laser-cut scenes inside the report. Each layer of the scenes represents different values and visions of Clear Media, from local markets to global exposures. These separate laser-cut pages fuse into a beautiful picture even when the book is closed.
Credits
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Client:Clear Media Limited, Hong Kong
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Design:Phoenix Communications Limited, Hong Kong