This graphic project for the novel “Macunaíma”, a literary mark of Brazilian modernism from 1928, presents a special fold and unfold dynamic, in which 16 illustrations – silk-screen prints with bold neon colours – are glued across its pages and folded inward. Upon arriving at each illustration, the reader can either ignore the prints by leaving them folded for a more “well-behaved” read, as the text itself is diagrammed with the poise of any traditional literary work, or they can “play” with them, allowing for a myriad of possible constructions that also reflect the facets and deep content of the stories.
Credits
Client:
Ateliê Editorial, São Paulo, Brazil
Design:
Casa Rex, São Paulo, Brazil
Design Direction/Graphic Design:
Gustavo Piqueira
Design Team:
Samia Jacintho, Alex Gyurkovicz, Marianne Meni
Printing:
Caroline Vapsys, Laura Haffner, Marcela Souza, Michele Santos, Victor Sassaki