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Book

Polychrom – Diversity is the Key

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This work seeks to promote diversity in German start-ups. The book is based on research showing that every third start-up has a designer as a founding member. However, only 14.6 per cent of all start-ups are currently founded by women. Showcasing the topic with fresh colours and dynamic forms, the cover reaches out to the reader. Inside, the layout conveys a sense of expertise through the skilful use of space and infographics. The printed edition is supplemented by a website and corresponding contributions on Instagram.

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Credits
  • University:
    HAWK University of Applied Sciences and Arts, Faculty of Design, Hildesheim, Germany
  • Design:
    Julia Schmidt Katharina Lifke Sandra Bosse Flora Taubner, Faculty of Design, HAWK University of Applied Sciences and Arts
  • Pre-Press:
    Tatjana Rabe
  • Project Management:
    Barbara Kotte
Polychrom – Diversity is the Key
Polychrom – Diversity is the Key
Polychrom – Diversity is the Key
Polychrom – Diversity is the Key

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