“Enduring, not ultimate form”: from “Industrieform” to Red Dot (1980 - 1997)
re:move project - Upcycle Longboard
This longboard showcases three distinct graphics representing Formula E, iON, and Hankook. Its eco-friendly wood upper plate, featuring tyre tread grip tape, embodies Hankook’s identity. The core utilises recycled rubber for superior shock absorption. In collaboration with Checkerspot, the wheels are crafted from 10% algae oil bio-polyurethane. Designed for performance and produced by domestic artisans, it boasts a longer kick and wheelbase.
Red Dot Award: Design Concept | Concept | Sustainability
Credits
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Company:Hankook Tire & Technology Co., Ltd., South Korea
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Team Lead:Youn Sunghee
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Designers:Son Sujin, Kim Sangmin, Baik Minwoo
