Packaging Design

Suppentöpfe „Hausmacher Art“

With these fresh “Homemade Style” soups, Roggenkamp Organics sets new accents in the steadily growing organic food segment. The soups are ready-to-eat and need only be heated up on the stove. The sustainable packaging – in the form of a discreetly branded pot, made of durable enamel, which can be easily rinsed after use and reused for years – creates added value and attracts attention. Hence, the brand establishes itself not only in supermarket refrigerator sections but also in home fridges.

Red Dot

Credits

Client:

Roggenkamp Organics AG, Gütersloh
Design:

Scholz & Friends
head of advertising:

Martin Pross, Matthias Spaetgens
creative direction:

Wolf Schneider, Michael Winterhagen
art direction:

Maja Cerning, Ralf Schroeder, Esther Schwarz, Maria-Michaela Tonn
photography:

Attila Hartwig
image editing:

Maren Boerner

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