Electric Vehicle

Zeekr 007

The Zeekr 007 was designed with the aim of creating a new vehicle face for the brand. Instead of creating a uniform signature through the radiator grille or headlights, the Zeekr 007 has a continuous LED strip on the bonnet – the so-called Stargate. This three-dimensional screen can be customised by users with individually designed, moving light patterns, thereby strengthening the customer’s identification with the vehicle. At the same time, this dynamic identity becomes a striking design element of the brand.

Statement by the Jury

With the option to personalise the front, Zeekr 007 conveys its forward-thinking nature and has an emotionalising effect on the driver.

Red Dot

Credits

Manufacturer:

Zheijiang Zeekr Auto Research & Development Co., Ltd., Ningbo, China
In-house design
Design:

Zeekr China Euro Vehicle Technology AB, Gothenburg, Sweden

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