Brand Design

COMMONZ FIELD

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As a space for activities revolving around social innovation, this community-based organisation was initiated by the South Korean Ministry of Home Affairs and Security. The name COMMONZ FIELD indicates the participation of local citizens in various fields in the aim of becoming a communications brand. The brand design was developed by using a motif of a speech bubble to convey the image of an open space where anyone can freely tell their story. The graphical motif provides a starting point for various forms of speech bubble that can be flexibly expanded for use on media platforms.

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