Corporate Design

Deutsche AIDS Stiftung

Back Download

Deutsche AIDS Stiftung was looking to rejuvenate their corporate design in order to shed light on a topic of ongoing significance. As a universal symbol for the solidarity of people affected by HIV/AIDS, the red ribbon remains a part of the logo, albeit in an updated way. The new corporate font shows a modern typeface and is supported by rich colours and timeless patterns. A visual grid assigns clearly defined spaces to images and written content, supporting user-friendliness. 

Red Dot

Others interested too