Red Dot Gala: Product Design 2025 Start Livestream: 8 July, 5:45 pm (CEST)

Brand Identity, Brand Design

S-KIPilot

The AI branding for the digital assistant S-KIpilot was derived from the iconic “S” in the Sparkasse umbrella brand and strictly adheres to its design principles. Bold colours and the toggle-inspired look visualise the continuous dataflow generated by approximately 100,000 employees.

Red Dot

Credits

Client:

Finanz Informatik, Frankfurt/Main, Germany
Design:

beierarbeit GmbH, Bielefeld, Germany
Project Team:

beierarbeit GmbH: Christoph Beier (Creative Direction) Nils Pisarsky (Graphic Design) Sarah Rehrmann (Graphic Design) Paul Ring (Graphic Design) Maik Symann (Graphic Design) Jochen Michael (Graphic Design) Finanz Informatik: Christoph Rutter (Head of Communications & Marketing) Andreas Honsel (Head of Product Marketing)

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