Based in Zhejiang Province, China, Weideng Home is committed to provide bespoke Chinese-style home furnishing services to affluent clients. With a strong focus on the heritage and continuation of oriental home furnishing culture, the brand design strives for a contemporary interpretation of a traditional design language. Inspired by “Chinese red”, the signet picks up the contours of Ming Dynasty furniture and features two auspicious fish. All these elements are precisely combined into a word-image mark. The stylish aesthetics convey the image of comfort, simplicity and new oriental living culture.
Credits
Client:
Qunfang Shi, Jinhua, China
Design:
sinoye, Beijing, China
Project Team:
Zhongkui Yang (Strategic Planning)
Jianjian She (Graphic Design)