Brand Design

Mapping the Senses – Sensory Design Exhibition

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“Mapping the Senses” is the title of an exhibition exploring radical innovations in the realm of multi-sensory design practices through selected projects by brands, architects, graduate students, artists and designers. The key visuals, which were especially developed for the exhibition, illustrate that multi-sensory design engages the five senses of sight, smell, taste, touch and hearing to provide a holistic experience. It accommodates the needs of a diverse audience with different physical abilities and cultural backgrounds. The implementation of the brand design includes promotional collateral, merchandise and exhibition catalogue.

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