Red Dot: Agency of the Year 2016


The Serviceplan group is Europe’s largest owner-managed and partner-run agency group. An integrated agency model bundles the entire communication portfolio under one roof: from brand strategy, web design, online, dialogue and CRM marketing to public relations and sales. As a result, Serviceplan sees itself as a house of communication. The company was founded in 1970 by Dr. Peter Haller and Rolf O. Stempel, and now combines more than 40 specialised firms divided into five brand areas: Serviceplan, Mediaplus, Facit, Plan.Net and Solutions. With clients such as BMW, Saturn, Deutsche Telekom and many more, the agency group is an international leader in innovative communication. 

In 2016, Serviceplan displayed an especially impressive performance in the Red Dot Award: Communication Design, winning the Red Dot: Agency of the Year title. Florian Haller, Chief Executive Officer of the Serviceplan group, and Alexander Schill, Chief Creative Officer, officially accepted the Stylus challenge cup on 4 November 2016 in Berlin.

“Today, good design is the first step in reaching people.”

– Alexander Schill, Chief Creative Officer der Serviceplan group